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Possibly The Most Important Thing Small & Medium Sized Businesses Need

March 17, 2013 by Guy Lewis

The more I talk to businesses the more I see that in today’s climate businesses need more time than anything else.

Sure this is controversial in a time when credit is commonly being withdrawn from businesses due to banks having less to make available and becoming more risk adverse.

But my argument stems from a couple of points; firstly those businesses that are surviving are doing so with less credit and maybe that isn’t such a bad idea because if these businesses can fund their operations more with their own resources their operating costs reduce.

Secondly, small businesses tend to have people resources at the top of their costs (even considering the actual cost of your time as a single person businesses).

So, for many businesses like Melody Pods who supply valuable services to business they need to continually look to simplify the use of their services and make their operations take less time from their customers.

Time is money as the old saying says. The less time Melody Pods asks of you to use our service is more time you have to better serve your own customers.

Filed Under: Business Challenges Tagged With: reduced credit in small and medium sized businesses, the cost of time, Time is money

Music That Matches Your Pulse

March 15, 2013 by Guy Lewis

Wired’s March edition mentions a new music appalled BioBeats that identifies your pulse as a way to suggest music that matches your mood. The team behind the app have experience developing apps for the NHS so they are aware that pulse can mean more than one thing so are also looking at connections to your social media. I think they have some challenges will enabling the app to consistently and correctly identify your mood. I would consider the choices I make about the mood of music I would choose quite hard to predict other than simply asking me. So for me, a music playing app that allowed me to browse by genre would be a great place to start. All Melody Pods music is served up and organised by genre so for people running their own businesses it’s a simple and quick way to serve up the right style of music to match the mood you aim to present to your customers minute by minute during the working day.

Please use the feedback form to tell us what genre and mood of music works for your business.

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Filed Under: Business Challenges Tagged With: Consumer music, dance music

IFPI say music business is “on the road to recovery”

March 4, 2013 by Guy Lewis

New that consumer music sales (seen here) is interesting but there is more in the detail.

For example the figures show digital sales as growing to a point of almost compensating for the slower cd sales. What did the cd ever do for us anyway? We paid more for a product that cost less and arguably offered less as a product (see article here)

However looking in more detail figures are misleading. To finally balance the books they have recently started to add sync licensing to the consumer market figures. They show an income for sync licensing which is a business music market earning not a consumer music market income. As we all know, sync licensing is only one of a number of business music market incomes.

Performing and compositional rights royalties are a significant income to societies who don’t really know what music businesses are actually playing so they guess. This means the chart toppers will be getting the majority of the income even if smaller local bands have their music played in local cafes and bars.

Whilst a return to the disaster that CD’s left the music business in there are still some hidden dinosaurs that the digital age is encroaching on providing the risk to the old guard and great new benefits to businesses and real musicians.

Filed Under: Business Challenges

Spas Need Music To Blend Into The Background

February 28, 2013 by Guy Lewis

But What About The Acoustics?

spa and yoga background sound challenges

Yoga and Spa environments can be large and acoustically challenging.

In our experience with supplying spas across the world with relaxation music there is clear guidelines for the music that works best for them. Music with no strong ‘gripping’ melodies and certainly no percussion work best to blend into the backgrounds of relaxation environments.

Beauty rooms maybe large with clean surfaces needing to be hard which can reflect sound and make music bounce around rooms.

beauty rooms maybe large with clean surfaces needing to be hard which can reflect sound and make music bounce around rooms.

The acoustic challenges are varied since some music will need to be played in open areas where marble and other hard surfaces are found such as pools and larger beauty areas.

Background acoustics in massage rooms.

Massage rooms in spas are more personal and easier to manage sound within.

Smaller rooms such as massage units will be able to aid the acoustics with soft furnishings and curtains although we understand blinds are more popular if the unit has an out facing window for privacy.

Filed Under: Business Challenges

Music Sourcing and Submissions

November 3, 2012 by Guy Lewis

Melody Pods is in a fortunate position to have the resources of Ambient Music Garden (located here and Background Music Library (located over here).

Each library has thousands of tracks supplied by hundreds of artist all who are particularly special in that they offer their music royalty free which means they don’t sign up a performing rights society to collect performing, composition or any other royalties for them and use direct

more accurate routes to collect earnings for the use of their music. This also means that they benefit from getting more money from usage even though they charge, and Melody Pods charges less to businesses for their music’s use.

We simply don’t have the costs and overheads that the older style of societies represent, and do not need to fund highly paid executives and offices full of cold calling agents. We also use a lot of automated systems for the administration and sales processing you would expect an efficient service provider to have, meaning we can maximise our people resources int developing a great service with lots of new features and also talking to you about your service needs.

Our artists span a wide selection of music styles and with around 15,000 tracks registered we can create some interesting and fun selections for clients.

However not all tracks are accepted and not all pieces fit the needs of our collections at Melody Pods so we have to take a lot of time to Sift through tracks to find the ones we would be happy to hear ourselves in different environments and also to represent the values and quality we want to consistently deliver here at Melody Pods.

Filed Under: Business Challenges

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